- Act as the main point of contact for a portfolio of clients
- Build strong, long-term relationships with key stakeholders
- Grow accounts by finding upsell and cross-sell opportunities (new budgets, geos, products)
- Pitch new ideas, tests, and growth plans proactively
- Support new business: pitches, onboarding, and turning test budgets into long-term partnerships
- Run regular check-ins, performance reviews, and QBRs
- Align with clients on goals, KPIs, budgets, and expectations
- Explain performance results in a clear and simple way
- Handle negotiations, escalations, and difficult conversations with confidence
- Build trust through transparency and consistency
- Stay on top of how your accounts perform (not organic, no Google or Meta Ads)
- Work with the AdOps team on campaign strategy, optimizations, and A/B tests
- Turn performance data into insights and recommendations for clients
- Prepare client-ready reports and presentations with support from AdOps
- Use AI tools to speed up reporting, client communication, and meeting prep
- Continuously look for smarter and faster ways of working